5 Extraordinary Video Ideas To Post On IGTV Channel

Instagram has a massive strength of over 1 billion users worldwide. Make use of all trending features to reach success for your brand or business. Among all those features, IGTV will be perfect for sharing more information about your product or services. IGTV is a separate app, which is entangled on the Instagram platform. On this platform, people are allowed to upload high-quality videos for up to 1 hour. Marketers, content creators can step into the IGTV platform to promote their business. Moreover, long-form videos offer plenty of opportunities for creators to add more information to their videos. If you have decided to start an IGTV channel, you need to plan your IGTV channel’s content. Posting interesting content will gain bags of engagement. 

In this article, you are going to spot some of the engaging content ideas for your IGTV channel. 

Share Teasers Or Sneak Peek 

Did you know? Sharing short clippings will increase your audience’s expectations and generate buzz among them. It is like a teaser. You can use those teasers or sneak peek kinds of content when launching a new product or service. You can also use this method when you have an idea to repost your old content. It doesn’t take much time to create it. 

Educate Your Audience: Tutorial & How-To Content

Did you know? Tutorial kinds of content are getting popular on the IGTV platform. Moreover, you can use this type of content to promote your business. Also, you can share more information about your business. Tutorials help to teach the audience how to do something or how to use products or services. On the other hand, you can share your knowledge or skill with your audience. 

Through this, you can help your audience who is interested to learn or solve their problem. These kinds of videos will assist you to connect more with your audience. 

Feedbacks Or Reviews 

Reviews or feedback type of content is popular on social media. Actually, it’s an excellent way to engage with the audience. Usually, these kinds of content will bring more engagement and comments. Moreover, IGTV comments make your video attractive and give more exposure to your content. It is up to you to share reviews about anything. It can be about sports, films, products, and more. Remember, your reviews must be unbiased, talking about both positives and negatives. Create them with a friendly tone. 

What About Webinars 

An online class or talk is a webinar. You can either extend your content or keep it in short clippings. The webinar is an excellent method to share rich content with your audience. Through this, you can catch the potential customers for your business. Also, IGTV allows you to add desirable links in the description part. By putting links in the description part, you can direct your people to the perfect landing page. 

Upload More Bloopers 

When it comes to videos, sharing scripted content than unscripted is working well. So, you don’t need to delete or waste your bloopers. After you upload your original content within one or two days, share that particular video’s bloopers. This will receive bags of engagement to your video. Remember, people love to engage with natural and simultaneous content. Like bloopers, behind-the-scenes is also effective content to gain traction. Through behind-the-scenes, you can give daily updates to your audience. 

Wrapping It Up

It is crucial to get feedback about your content from your audience. Also, you can ask for content ideas or suggestions from them. It helps you to gather audience choice of content and how your content is working with them. I hope you have enjoyed the article; sure it will guide you through creating engaging content for your IGTV channel. 

Author Bio

Mary Kyle is a content developer and marketing manager who works at Snaphappen. She has written more trending articles on social media and has a handful of experience in delivering engaging content.


Best Method To Advertise Your Instagram Promotion for Your Business

In November 2019, Instagram showcased to have reached one billion users, of which more than 500M accessed the platform regularly.

Thanks to this impressive figure, most companies today adhere to Instagram as one of their primary lead generation tools. 

How & Why To Work on Instagram Advertise:

Despite the remarkable number of followers, Instagram has less competition and a more involved audience than other social platforms, such as YouTube and Facebook. 

  • The highest percentage of users are between 18 and 29 years old, with 55%.
  • The other portion of its followers is between the age range of 30 and 49 years with 28%

Possessed by Facebook, which has an audience of more than two billion monthly active users, the prediction is that Instagram’s audience continues to grow.

In January 2018, Instagram’s API changed to let users post photos on a business profile using a third-party platform.

Additionally, it provides companies a chance to a more focused and fascinated audience without spending a massive amount of money on sponsored advertising to scheduling posts. 

Advertisers have got four advertising options:

  1. Image: Instagram default option of the post with photos.
  2. Video: Standard post, yet with a video in place of an image.
  3. Carousel: Sort of slide show that follows the use of several images. 
  4. Stories: Here, the Instagram style of the ads on Snapchat checks at the prime list of the story feed. 
  5. Instagram Ads: The average receives much more engagement than Facebook ads, yet that comes at a price. 

Instagram ads are highly focused so that advertisers’ have perfect control over their investment. 

Tips To Make Use of Instagram For Your Business:

Suppose you are beginning your business or wish to expand your customer base, you can buy Instagram reach, which helps to get unique users to your profile. In that case, you need to follow up the different steps to advertise your online platform only and efficiently.

1. Describe Your Product Creatively:

Target on the solution you give, not the products you market. On Instagram, it’s always mandatory to make your products look good. The essential feature is the visual content increases Instagram reach that engages your communities.

Suppose your brand is based on the service, as in the case of online courses. Then start to target on displaying the process behind the scenes to your audiences.

2. Use Instagram Stories:

Instagram stories display videos or photos that are present only for 24 hours. It is a direct contestant of Snapchat’s stories and developed by the platform.

Also, IG stories are mostly displayed at the top of the user’s timeline. It is a perfect choice to show the behind-the-scenes content more casually without a standard post’s quality requirement. 

Stories of Instagram provide different content experiences of content formats, such as short video, boomerang, photo, and live videos. Along with fun elements like text, gifs, and filters that support you to edit images fastly.

Every posted photo and video is played back in the order, and you can post as many as possible. 

3. Savvy Hashtags:

The feature of Instagram hashtags is labeling; that is, individual categories for the content are made. The hashtags are always used by the symbol (#), creating a category and type of link on hashtags. 

Suppose Instagram or other platforms, whenever you tap on hashtags, you need to access additional content that has received the same tag. 

The hashtags you make might be ad campaign-particular or generic type. Every hashtag that works on Instagram reaches with the brand’s organic growth because they are relevant or similar. 

Be assured to establish your business hashtags, making it simple to identify content relevant for your business and your vital account. 

It’s a perfect practice to make use of between three and five sets of hashtags, even though you can include up to 30 per post every Instagram post. 

Make use of your customized hashtags relevant to your business and the most famous hashtags to improve your content’s discoverability. 



Introducing the new Instagram Reels, the Instagram Reels is a new great way for recording video clips that up to 15 seconds to 30 seconds set to music on Instagram. It is a similar concept to TikTok. A brand new way of creating engaging video content and fun, engaging video content is Instagram Reels. The latest feature of the video on Instagram is available now in the USand in other 50 countries.  Like TikTok, users on Instagram can record the 15 seconds to 30-second video clips and can edit together to the set of music and share the videos to their Explore Feed, the new Reels tab, and the stories profile of the user. 


The Reels on Instagram has its own For You Page version called a new Reels Explore Feed. On the Explore Page of Instagram, you can find the feed of  Reels. You will see the  Reels of trending accounts on Instagram and popular accounts on Instagram just by scroll through the feed. The Reels on Instagram is similar to the For You Page of TikTok.  You will receive a notification if your reels are featured in the Explore, you can also  buy Instagram Reels likes. The reels are featured at the selection of the public reels chosen by the platform to help the people discover the real content that will inspire you and entertain you. And luke just a TikTok, if you find an audio clip or song clip that you like, you can just tap the sounds or music and select the option ”Use Audio.” Do not panic if you find out your account does not have the feature for music. You can either record your own audio and own music, or otherwise, you can use some other video editing applications to edit your video outside from the Instagram Reels. 


When you are trying to create a Reel, you can just select the option “film video clips”  on that particular spot or upload the video clips or music clips from your camera roll. Instagram allows you to use the different types of text tools and drawing tools or choose the different kinds of Instagram stickers from the selection. This is not the first time that Instagram’s parent company Facebook attempt to launch an alternative for TikTok, because previously Facebook has launched the standalone application in a short form called Lasso, but it has failed.  For showcasing more creative opportunities and more dynamic to showcasing more of your brand and personality.  There are more than one billion active daily users on Instagram. The new menu of Instagram stories camera is   Instagram Reels. By pressing the individual clip, you can easily edit.                                  



It is one of the most favorite social media platforms for many, and as the popularity results in the platform’s popularity, it becomes to play a major role in opportunities for social media marketing.  The review stage takes care of Instagram insights. These insights metrics will tell you about what you do not and work, and you should work. The tool used for Instagram analytics is known as Instagram to the people who all have a business account on Instagram. The Instagram analytics tool will let you the engagement data, demographics data, followers data, and content data. receive  instagram reach  will let you grow your Instagram marketing and track to help you improve consistently. Instagram insights are nothing but like a treasure map. If you understand the insights and make them lead your way, it will help you find the treasure, or otherwise, it just helps you grow your businesses and your following.  


You have to post a different few types of Instagram content, such as the content generated by the user, for featuring your brands and businesses and products, lifestyle photos,  photo shot of your product in the studio, and tutorial videos for a workout, and inspirational images. You should need a business account on Instagram instead of a personal or normal account to access Instagram insights. Also, there are many reasons to get and having a business profile. You do not have to create a new account for a business account. You can just convert your already existing personal profile to a business account.

 Few seconds only take to change your personal account to a business account and unlock all other extra benefits with no extra work involved and no cost. First, you have to go to your profile to change the business account. Then choose the horizontal three lines at the top right-hand corner side of your profile screen for opening the menu. Then just select the “settings” option at the page’s bottom. You can see the option “switch to business profile “ option if you scroll down the page and just tap on the option. You will be asked about selecting the primary category and sub-category for your profile. Then you have added at least one business contact for displays on your profile page. Make sure that you connect your Instagram account link to your business page on Facebook.  For avoiding the issues, make sure that you connect to your real Facebook account page. The Instagram insights are directly built into the Instagram application itself, unlike the google analytics tool. With just by few tappings, It is very easy to view your audience insights on your profile because of this native integration. By using the below three ways, you can view your Instagram insights. 

  • Go to your Instagram profile, tap the three lines to access the menus, and then choose the “insight” option.
  • You can also access your insights on your Instagram through your posts. By using the “ view insights” options.

Instagram Story: Effective Hacks To Heighten Your Engagement Rate

If you have the idea of increasing your Instagram count or you may feel, your Instagram story rate is falling. Don’t worry! You are on the right spot. You know, Instagram is one of the trending social media platforms to communicate with each other. The Instagram story plays a crucial role in building engagement for your account. Here let us see effective hacks to heighten engagement on Instagram stories.

Construct Engagement

If you have to create attachment and connections with your stories, then you must present fascinating stories. Constructing engagement is the key to bring your stories as a top priority or first in your follower’s feed. You have plenty of options to create your stories like build polls, funny stickers, visual parts. Using polls, you can bring your audience to take part in chats. While creating queries, you can ask feedback and thoughts about your products from your followers. It provides brand awareness among your audience so that others can know about products even more.

 Funny stickers build more engagement and make people interested in your stories. Have a trail, for instance, post-poll stories in your feed monitor how many people are involved in your stories, how many people participated by answering back to your poll. With this number’s help, you analyze the percentage of people who connected with your stories.

Add Hashtags

Hashtags are an effective way to discover your content easily. If you add similar hashtags for your content, it will be caught in the people’s sight when searching for related posts. For instance, if someone is searching simply #fitnessgoal, they will end up with more than 500 content, though you filled your stories with relevant hashtags that will appear in their upper part of the search. So invest your time in adding hashtags to your content to get more visibility and discoverable. Maybe if people are interested and searching for your type of content. If you want to make your content more accessible and discoverable. Then Instagram Story Views are the best ever way to heighten your reach and improve position on your followers feed.

Hot Tips To Construct Artful Stories

1. Select pictures with high quality, try to shoot on natural light effects.

2. Add similar hashtags to your stories.

3. Include some context if you want neat and straightforward.

4. If necessary, add stickers for your stories.

5. You can include swipe-up options to increase sales or directing to your website.

Drag Your Followers 

If you have the chance, your followers may fail to notice your stories. To overcome the problem, you have to drag your followers to enter in your stories; it is your duty to make easy and visible your stories to their feeds. You can advertise your story part in your general caption area. It is a gentle reminder to the followers to take part in stories like responding to the poll. While posting pictures in feed, add captions like looking at the story or watching our new story. To make them alert.